Cavago
Cavago replicates the Airbnb model for the global Equestrian Industry. Their goal is to unite avid horse lovers with unforgettable travel experiences across the globe. As the in-house copywriter for Cavago, it was my mission to inspire wanderlust-seeking equestrians to take their next big adventure.
I wrote service descriptions showcasing the wonderful hosts we had on the platform and the experiences they could offer our riders.
I created email funnels directing potential hosts to sign up to our website.
I conveyed the passion and love for horses that Cavago shared with their customers through newsletters and blog posts.
I created sales pages that triggered the “buy now, I need this yesterday” response.